Loading...
 

February 11, 2016

Back to Home Page

Enrollment Management Council

February 11, 2016

Present: Jason Carpenter, Julie Dewan, Jen DeWeerth (chair), Dayton Elseth, Matt Fikes, Rich Haubert, Dan Ianno, Lew Kahler, Bill McDonald
Excused: Shahida Dar, Jake Mihevc
Agenda
1. Trend Analysis and Enrollment Projection
  • Matt presented a new set of tables and graphs including spring 2016 and Fall 2016 projections. A number of observations were made including the relative volatility of some smaller populations such as transfer students.
  • Jen had talked with Shane McGovern to gather his projection for dual credit in 2016-17. He noted that dual credit was up seven percent in Fall 2015 and Spring 2016 (although the number in spring is always higher), but that dual credit is hitting some natural limits (saturation of the latest addition—English courses, teacher retirements) and he expects flat or one percent increase only for 2016-17. This is a good example of how trend analysis forms the basis for underlying assumptions, but “other factors” show how that line can bend up or down based on our efforts or external forces.
  • Regarding overall enrollment, this spring continuing enrollment is down only nine percent compared to 12 percent last spring, and new student enrollment down only 18 percent compared to 24 percent last year. This indicates that perhaps last spring was the low point, and we are on the upswing, a possible indicator that Fall 2015 could have been the low point and we are on the way back up for Fall 2016.
2. Adult Learners
  • Dan gave an update on the evening adult learner cohort (Business Management) for fall2016. This could be the model for similar programs to open in human services and CJ. Marketing will start in earnest, and the goal is 20 in the first cohort.
  • There was discussion about part-time students. Compared to community colleges nationally, we have a much lower percentage of part-time compared to full time students. The pattern may correlate with the lower average age of our students (more traditional age than the community college average). Jason also noted that we have a higher percentage of Pell recipients than the community college average, which may have a connection to the ful time numbers.
  • If we are missing a population of potential students who could come here part-time (full time workers), how do we find that out? How do we find out their needs? There was renewed discussion about how to find this from employers/industry/focus groups. Can we ask Working Solutions—what would have attracted you to pursue education before layoffs or unemployment? What formats would meet their needs?
  • We have quantitative data, but not qualitative data; we know what but not why. When we see SOS data or Banner data we need to ask “what story is this telling us?”
  • There was consensus that the next recommendation should focus on data collection: What can we learn from the process of the evening cohort starting in the fall? Could the prospective students to that program be interviewed and monitored as they move through the program? We need to know what works and what doesn’t.
3. NY City Recruitment
  • Tabled until the next meeting. We have worked on most of the likely suspects/big items from the employee enrollment survey. International students was a specific item under one of those: “New Recruitment.” NYC is another possible area, and Admissions is already starting work on that (also per the Recruitment Strategy document).
4. Wiki
  • Rich has added a number of items. Continue to check and add items. When the President asks re: next monthly update, we can share the wiki link again and highlight the UPTC/transfer recommendation specifically.
Next steps
    • Everyone check the wiki and make sure that we have included all the possible supporting data, documentation of effort, and outcomes to date in the plan/table.
    • Lew will begin a very rough draft of an adult learner recommendation to get us started, but it will need additional work and refinement.